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Levi's - Knockout - (2008) :30 (USA)


Wow, will you look at that *kapow*.. Uh, I mean check out the *bamm!*... Eh... Well that guys jeans at the end.. *slap!*.... Ouch. I do not get paid enough for this.
From Cutwater, San Francisco

MINI - Parachute / The fastest MINI ever - billboard, Switzerland


In order to promote the two benefits of the car, the campaign was based on two-step visuals either used as side-by-side posters or follow-up ads. Here's how the two posters looked like together. More images inside.

Nivea Deodorant - Escalator advertising / Go longer between shaves - ambient (2008) :30 (Switzerland)


People stuck in escalators are bored. Bored people will read anything. They read their way up the escalator, and presto, they've seen the products selling point demonstrated. "Go longer between shaves"

Laurel Hill Cemetery - "Here lies no one" - ambient, USA


Steve Red (President + Chief Creative Officer) and Steve Thompson (Art Director) at Red Tettemer created this campaign for http://theundergroundmuseum.org/

The guerilla marketing campaign includes vinyl "clings" – similar to signs – placed on sidewalks, monuments and elevators in Manayunk, Center City, East Falls and Old City.
One reads: "Here lies no one. What a waste of perfectly good marble. Laurel Hill Cemetery. theundergroundmuseum.org."

Many more images inside.

Microsoft - Shoe Circus (2008) :90 (USA)

Featuring: A $10,000,000 Jerry Seinfeld and Bill Gates
Agency: Crispin Porter + Bogusky
Factoid: On top of Jerry's ten mill, this campaign's going to have an estimated 300 million bucks behind it.

MTV VMA - "Russell Brown" - (2008) :30 (USA)


Russel Brand and Britney Spears ignore the elephant in the room for MTV

Backyard's Ericson Core directed MTV's latest VMA Promo that not only stars Britney Spears and this year's MTV VMA host Russell Brand, but also a 9,000 pound elephant. The spot was filmed at Paramount Studios which will also be this year's venue for the iconic MTV VMA premiering on September 7th on the MTV Network.

MTV VMA - "Pinch Me" - (2008) :30 (USA)


Russel Brand and Britney Spears ignore the elephant in the room for MTV

Backyard's Ericson Core directed MTV's latest VMA Promo that not only stars Britney Spears and this year's MTV VMA host Russell Brand, but also a 9,000 pound elephant. The spot was filmed at Paramount Studios which will also be this year's venue for the iconic MTV VMA premiering on September 7th on the MTV Network.

Interior Matters.nl - Garbage stickers (on furniture) - ambient, The Netherlands

There were those who a few years back (me included) worried about where ad creep might take us. Here we have it folks, garbage pails as advertising space! The first person who says "Britart" wins a trip to an old Badland posting.

The dutch copy puns;

Put aside for something more special from Interior Matters.nl.
The webshop with the latest trend in living.


Agency: Breed Creative Communications (more inside, as usual)

Factor 5 - Love Code (eng sub) - (2008) :30 (Spain)

Ode to bar codes. Seriously, you have to listen to it, his love poetry rhymes in Spanish!

Creative: Nacho Valle
Sound mix: freibergmusic
Date of first release: JULY 21 2008

Customs Shipol Airport - Alligator suitcases - (2008) :50 (The Netherlands)


Our Dutch pals at SWH show off what they did to remind people that you can't just bring any old thing into the Netherlands, so they should declare. One morning they went to Shipol airport with a bunch of red suitcases, with alligator tails hanging out of them, and placed these suitcases on the luggage bands. On the suitcases there was a message: "Someting to declare? Please go to the red channel" (In dutch: "Iets aan te geven? Ga dan naar de rode balie.")

("alligator suitcase" doesn't sound half as good as "Krokodillen Koffert" by the way)

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